Specialized in wine sensory evaluation and consumer research

Sensory evaluation is a scientific discipline, which is widely integrated in the food and beverage industry. The techniques used provide objective information on the intrinsic properties of a given product, such as taste or aroma. The techniques are utilised throughout the product cycle, from conceptualization to the market launch and the determination of quality specifications. Sensory techniques have been implemented in the grape and wine industry, with noticeable successes in supporting R&D and marketing programs. Our services include:

Consulting Services List

¨ Implementation of new programs or management of existing ones

¨ Selection and training of sensory panels

¨ Integration of good sensory practices in winery operations

¨ Design and implementation of research protocols

¨ Statistical analysis of sensory data

For more information about this service:

E-mail: innovinum@cogeco.ca

Sensory evaluation programs

¨ Design and implementation of research protocols

¨ Qualitative and quantitative methods in central location

¨ On-line surveys

¨ New product development

¨ Preference mapping

¨ Statistical analysis of consumer data

For more information about this service:

E-mail: innovinum@cogeco.ca

Consumer research

For wine professionals

¨ Defining and targeting consumers’ wine preferences

¨ Implementation of a sensory program

¨ Wine aroma recognition

 

For the general public:

¨ Initiation to sensory evaluation of wine

¨ Describing wine with the wine aroma wheel

¨ Wine etiquette

 

For more information about this service:

E-mail: innovinum@cogeco.ca

Seminars and workshops

 

 

InnoVinum provides technical and scientific maintenance to professionals beginning their careers in sensory evaluation of wines. 

 

We share our experiences, from day-to-day activities to perspectives on professional development.

 

For more information about this service:

Coaching and Training

E-mail: innovinum@cogeco.ca