Specialized in wine sensory evaluation and consumer research

InnoVinum is the exclusive  distributor of the Wine Aroma Wheel in Canada. The wheel developed by Dr Ann C. Noble in 1990 is offered on a full-colour laminated plastic support (22 cm diameter), with its user guide.

Product Summary

If ordering from outside of Canada,
go to  www.winearomawheel.com

Price: $6.10 CDN

The purpose of the wine aroma wheel is to facilitate communication about wine flavor by providing a standard terminology.

 

The requirements for words included in the wheel were very simply that the terms had to be specific and analytical, and not be hedonic or the result of an integrated or judgmental response. Floral is a general but analytical descriptive term, whereas "fragrant", "elegant" or "harmonious" are either imprecise and vague (fragrant) or hedonic, and judgmental.

      The wheel has very general terms located in the centre, going to the most specific terms on the outer tier. These terms are NOT the only terms that can be used to describe wines, but represent ones that are often encountered.

 

 it is very easy to train our noses and brains to connect and quickly link terms with odors. The fastest way is to make physical standards to illustrate important and major notes in wine aromas. To do this, with few exceptions, all you need are some materials available from the grocery store.

The Wine Aroma Wheel is the favourite tool for wine educators, enabling them to share with their students the wonderful complexity of wine flavours.

SKU/Item Number: WAW

Enrich your vocabulary for describing wine aromas!

To contact us:

E-mail: innovinum@cogeco.ca